Blog

People who regularly use the Internet do not only use one online channel, and neither should your online marketing. It’s why we regularly advocate multiple channels within the range of management services we offer here at SponsoredLinX, but in addition to this, there are special links between these different channels which your business can leverage
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As online marketing continues to change, so do the online giants we use on a daily basis. Yes, I am talking about the likes of Facebook and Google. Your business’s relationship with these online platforms has never mattered more than now, and it’s only going to increase. The growing synergy between social media platforms such
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I bet you have never stopped to wonder why some of our well known road signs in Australia (think of an image of a pedestrian crossing, or perhaps an outline of a kangaroo or koala) are images and not text. Of course they are images, you exclaim to yourself! If we are driving in our
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  When many people initially think about ‘Local Search’ they imagine the local corner shop around the block. Or they might even imagine the local group of shops near their workplace, business or home. All of these thoughts are correct, but Local Search is so much more than this, which is why Local Search for
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Let’s face it, in business it’s never about you; it’s all about your customer. This isn’t easy with the struggles of feeling burnt out, alone and from wearing ‘too many hats’. The truth is though that customers aren’t interested in you or your story, so you need to think of a different way to get
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“How much should I be spending on my Facebook ads?”…It’s a hard question to answer, especially if using Facebook to build your business is a new thing for you. The Social Networking giant isn’t a young gun, being founded over 11 years ago, but it’s only now that small to medium businesses are starting to
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If you produce content for business purposes, without a doubt you want people to pick up on it. You want more than that, actually. You want people to engage with it. You want people to take it and share it. You want people to talk about it. People notoriously listen to referrals from friends and
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Content Marketing doesn’t just exist within the realm of email marketing, websites and blogging. The world of social media is now one of the most compelling reasons for users to jump on the Internet. You’ve got Facebook, YouTube, LinkedIn, Twitter, Pinterest, Google+, Instagram, Snapchat, Tumblr… the list really does go on and on, and truthfully,
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Facebook can come with a steep learning curve for the uninitiated, particularly when running a business page. For this exact reason, we have put together a checklist for you to refer to whenever you feel the need to. For the Facebook beginner to the seasoned Facebook marketing professional, everyone can benefit from a checklist to
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You may well have heard the rumours that organic postings on Facebook (in other words content which is published for free) is on the decline. Yes, the rumours are true, but as we have discovered, there are some pretty valid reasons for this, and paid advertising on Facebook can really help your Facebook Return on Investment to
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